Lisa Chester and Marianne Del Giudice bring decades of hands-on experience in pre-construction sales, project strategy and executive leadership. Both former Vice Presidents at industry leading pre-construction brokerage firms, they have worked alongside some of the countries top developers to bring residential communities to market, guide sales teams and navigate the decisions that shape project performance.

Their experience spans high-rise condominiums, boutique residences, townhomes and master-planned communities. Together, they understand the full sales process. From product development, positioning and pricing to launch execution, buyer engagement and ongoing sales training and management. Their careers on the sales floor and in senior leadership give them a practical understanding of how strategy translates into sales.

Their approach examines the relationship between the product, the market and the sales team: how a project is positioned, how its value is communicated and how effectively buyer interest is converted into commitment.

Through sales audits, tailored training and market intelligence, Lisa and Marianne help developers identify gaps, strengthen execution and make informed decisions. Their recommendations draw on direct experience managing developer relationships, navigating changing markets and leading teams recognized with national and industry sales awards. Together, they bring an experienced, practical perspective to helping developers strengthen their sales operations and move their projects forward.